Studio Crocodile (Tokyo, Japan)
Studio Crocodile (Tokyo, Japan)
"I think I try to take superhero-like animated characters that couldn't possibly exist and make them more like real characters that we might expect to find in our daily lives. "
Satoshi Matsushima specializes in making 3D computer graphics for character design and animation. The catchy name of his design studio originates from the American band Brothers Quay Street Of Crocodiles, which inspired Matsushima to draw.
IdN v17n5: Wayfinding+Signage p58-59
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IdN v17n5: Wayfinding+Signage — The Wayfinders
Most graphic-design courses these days involve at least one way-finding/signage assignment, but relatively few designers choose to go into the discipline full-time. In this enlightening feature, we have asked some 14 path-finders studios and individuals, first-timers and old hands to tell us what it is about pointing people in the right direction that so appeals to them. And to explain the challenges and pitfalls as well as the satisfactions involved.
IdN v17n5: Wayfinding+Signage (US$17.5)
Now available at IdNPRO Shop!
Studio Crocodile (Tokyo, Japan)
"I think I try to take superhero-like animated characters that couldn't possibly exist and make them more like real characters that we might expect to find in our daily lives. "
"Japanese designers tend to focus on superficial decoration, unlike European designers, and they often seem to lack understanding of the context of the subject they should be considering."
Shiho Matsubara (Tokyo, Japan)
"I think that a beautiful construction is very important. But it implies making a lot of mistakes, a lot of trial and error, before you succeed. That is why it takes me such a long time to finish a work."
"I don't think we should separate the Japanese scene from any others in the world - we are all connected to each other now via the Internet."
Nicolas Vrignaud (Paris, France)
“I don’t think there is any difference between designing furniture or signage. These designs are all created for people and to help them. A lamp, a knife, a car – or signage. People use them.”
“Signage design is located somewhere between the two big domains of design – space and graphics. So I imagine that it should be able to work as a hub and connect these two different design fields and therefore it has the potential to lead to great collaborations.”
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