Motion Gallery: Infographics
Mono-Graphics: Speaking in a mono tone
Creative City: Stockholm
Studio: Cody Haltom, IWant, Quadrado, The Consult, Unit Editions
Pick of the Month
6 varying paper stocks
4C process + spot UV + vanish
110 minutes DVD Video included
Neither "nostalgia" nor "minimalist" — though it has a lot in common with both styles — mono-graphic design is best defined by its attitude to colour, which is very much that of "less is more". Utilising very few colours — sometimes even just one — it turns this apparent limitation into a virtue by concentrating more intensely on the design itself and the impact it can make with a reduced number of hues.
Stripping away the non-essentials and making what's left work harder is never easy. There is always a temptation to go on adding and "improving", despite the obvious risk that this entails of gilding the lily. Where mono-graphics are concerned, that option is just not available, so the designer is forced to become more resourceful, more efficient or simply cleverer.
Alexander Lis | Andre Gallo | Fifty And Fifty | Heath Killen | Hello Poster | Luke Insect Studio | Marius Roosendaal | Raw Color | Stephen Kelleher
IdN v18n4: Mono Graphics p13
IdN v18n4: Mono Graphics p14-15
IdN v18n4: Mono Graphics p26-27
IdN v18n4: Mono Graphics p30-31
IdN v18n4: Mono Graphics p34-35
IdN v18n4: Mono Graphics p38-39
IdN v18n4: Mono Graphics p42-43
Motion infographics are to be found everywhere — on the Internet, in TV commercials and programmes, and in educational films. Their basic goal is to help the viewer digest the information presented to them as painlessly, indeed pleasurably, as possible. But how do their designers set about them? How do they absorb all the material they need to understand before deciding how to demonstrate it? And to what extent does the type of data to be illustrated affect the visual outcome? This compilation has more than 30 brilliant infographic motion works, movies and animations, to show you how lively and aesthetically pleasing such instructional efforts can be.
IdN v18n4: Mono Graphics p5
IdN v18n4: Mono Graphics p10-11
The Swedish capital, comprising as it does many small islands, boasts an abundance of greenery and water, obviously, and this gives it a very laid-back vibe. Ideal, therefore, for artistic inspiration. We asked 10 local creatives to tell us about the design scene in Stockholm and to guide us through some of their favourite spots in the city.
Decida | Henrik Nygren Design | Johan Bjorkegren | Karl Grandin | Museum Studio | Nille | Slobodan Zivic Creative | Stockholm Design Lab | Suprb | Zion Graphics
IdN v18n4: Mono Graphics p45
IdN v18n4: Mono Graphics p48-49
IdN v18n4: Mono Graphics p56-57
IdN v18n4: Mono Graphics p60-61
IdN v18n4: Mono Graphics p64-65
Whether you are a one-man band or a creative duo, it is the quality of the work you produce rather than the amount that will open the door to the best clients, both in terms of remuneration and creative challenges. We feature five studios with very different approaches and simply let their work speak for itself.
Cody Haltom | IWant | Quadradao | The Consult | Unit Editions
IdN v18n4: Mono Graphics p69
IdN v18n4: Mono Graphics p72-73
IdN v18n4: Mono Graphics p82-83
Pick of the Month
IdN v18n4: Mono Graphics p86-87
IdN v18n4: Mono Graphics p90-91
IdN v18n4: Mono Graphics p92-93