Have Special effects finally come of age?
Feature: Give it your best shot!
A heathly obsession with ornament
Let there be light!
Chairmen of the boards
Is Fez the future?
Specifications:
113 pages
6 varying paper stocks
4C process, spot UV
107 minutes DVD Video included
IdN v16n4: Self Promotion Issue Sampler
Give it your best shot!
There are few professions for which self-promotion is more important then that of graphic designers, for it is on the material that they produce to sell their own services that they will be judged. And if designers can’t design a decent piece of self-promotional materials, what hope do they have of convincing a potential client that they could do a good job for them? Our biggest-ever feature, presenting the self-referential work of 25 artists and their views on how best to introduce yourself to the world.
Featuring:
Ashleign Barron / De Barbaren / Because Studio / Cmod / Dead Voltage Design / Dudley Wild / Echolab / Michael Fryers / G-Man / Ryan Hurley / Jekyll and Hyde / Kokoro and Joujou / Hello Millo / Kenn Munk / Ethan Park / Ps.2 / Red Design UK Ltd. / Helene Ryenbakken / Scale to Fit / Selfbruning / Kamikace Studio / Tangent Graphic / Turnstyle / Undoboy / Mirko Zarkovic
IdN v16n4: Self Promotion Issue
IdN v16n4: Self Promotion Issue
Special effects finally come of age?
Hollywood’s latest hit The Curious Case of Benjamin Button has taken special effects to a new level of complexity and if you are underwhelmed, that is as it should be according to specialist studio Digital Domain’s Ed Ulbrich – for it means that the technical wizardry is so good that you don’t even notice it. He explains how a 155-strong team of artists enabled Brad Pitt to age backwards, from old man to baby, so convincingly.
Featuring:
Digital Domain
IdN v16n4: Self Promotion Issue
A heathly obsession with ornament
Is it merely a decorative accoutrement to mainstream design or a laudable artistic aim in itself? The following creators share a passion for ornamental design that impels them to make it their main focus. In this feature, they explain what it is about ornament that they find so compelling.
Featuring:
Marian Bentjes / Linn Olofsdotter / Mike Perry / ContainerPLUS / Yehrin Tong / Leonor Morais / Vault49 / By Vault49
IdN v16n4: Self Promotion Issue
Let there be light!
Half our lives were lived in darkness or candlelight until Thomas Edison invented the light-bulb 130 years ago. Now we can all enjoy round-the-clock activity, including extra time in which to be creative. Result? Lighting is no longer just a utilitarian boon, it can be turned into an art form in itself. See what these innovative theatre, concert and fashion-show designers, installation and holography artists, movie and motion-graphics directors and photographers have done with it.
Featuring:
Patrick Rochon / Stefan Mylleager / Robert Seidel / Jennifer Steinkamp / United Visual Artists
IdN v16n4: Self Promotion Issue
Chairmen of the boards
Some art is made to be framed while some, like graffiti, is destined to have a very temporary existence. So why does the ephemeral act of making a skateboard look good – by drawing or painting on it or covering it with stickers – in the sure knowledge that your creation will eventually be degraded or even destroyed make such an appeal to certain artists? The following leading exponents of the genre attempt to explain the attraction.
Featuring:
Jim Phillips / Bob Kronbauer / Andy Mueller / Dan Funderburg / Marc Nardelli / Marc McKee / Max Vogel (Raza Uno) / Kimou Meyer (Zoo York) / Craig Metzger / Curated by We Are Plus
IdN v16n4: Self Promotion Issue
Is Fez the future?
Award-winning Montreal studio Polytron’s latest video game Fez may just have opened the door to tomorrow for the whole industry. Will this mixture of 2D and 3D game-play, Escher-like optical illusion and environmental design become the next hot trend in gaming?
Featuring:
Jim Phillips / Bob Kronbauer / Andy Mueller / Dan Funderburg / Marc Nardelli / Marc McKee / Max Vogel (Raza Uno) / Kimou Meyer (Zoo York) / Craig Metzger / Curated by We Are Plus
“With my self-promotion piece I did not try and hide the concept behind a highly polished piece of design. It is the equivalent of a rough sketchbook showing the inner workings of my design process.”
“Good self-promotional work should be personal, make something for the receiver that was clearly meant only for him/her/that Company. Make the recipient feel that this wasn’t something you sent out to 'everyone'.”
“Obviously its good to have some understanding of what is going on in the design world, but that shouldn’t be the first factor that decides a piece of self-promotion, it should be eye-catching, to the point and shameless.”
As a graduated of the animation and vfx department of the Art Academy of the University of Novi Sad, Serbia, Mirko Zarkovic decided to let his interests spread as far as he could reach.
“The most effective is something that you have created for yourself – where you are the client, not just a show-reel of clips from your portfolio of work edited to a music track.”
“Good self-promotional work is something that creates a positive reaction from the viewer: it should raise a smile, make someone laugh, intrigue and captivate.”
The IdN 15th Anniversary Edition: What do you love? is our biggest-ever publication to-date! A massive 452-page hardcover packaged with higher resolutions DVD-9 production! Featuring specially commissioned work from 250+ of the highly talented creators who have collaborated with us over the last decade and a half — sharing their thoughts on the past; and their visions of the future.
