There are few professions for which self-promotion is more important then that of graphic designers, for it is on the material that they produce to sell their own services that they will be judged. And if designers can’t design a decent piece of self-promotional materials, what hope do they have of convincing a potential client that they could do a good job for them? Our biggest-ever feature, presenting the self-referential work of 25 artists and their views on how best to introduce yourself to the world.


Contents:

Have Special effects finally come of age?
Feature: Give it your best shot!
A heathly obsession with ornament
Let there be light!
Chairmen of the boards
Is Fez the future?

Specifications:

113 pages
6 varying paper stocks
4C process, spot UV
107 minutes DVD Video included


Give it your best shot!

There are few professions for which self-promotion is more important then that of graphic designers, for it is on the material that they produce to sell their own services that they will be judged. And if designers can’t design a decent piece of self-promotional materials, what hope do they have of convincing a potential client that they could do a good job for them? Our biggest-ever feature, presenting the self-referential work of 25 artists and their views on how best to introduce yourself to the world.

Featuring:

Ashleign Barron / De Barbaren / Because Studio / Cmod / Dead Voltage Design / Dudley Wild / Echolab / Michael Fryers / G-Man / Ryan Hurley / Jekyll and Hyde / Kokoro and Joujou / Hello Millo / Kenn Munk / Ethan Park / Ps.2 / Red Design UK Ltd. / Helene Ryenbakken / Scale to Fit / Selfbruning / Kamikace Studio / Tangent Graphic / Turnstyle / Undoboy / Mirko Zarkovic

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue


Special effects finally come of age?

Hollywood’s latest hit The Curious Case of Benjamin Button has taken special effects to a new level of complexity and if you are underwhelmed, that is as it should be according to specialist studio Digital Domain’s Ed Ulbrich – for it means that the technical wizardry is so good that you don’t even notice it. He explains how a 155-strong team of artists enabled Brad Pitt to age backwards, from old man to baby, so convincingly.

Featuring:

Digital Domain

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue


A heathly obsession with ornament

Is it merely a decorative accoutrement to mainstream design or a laudable artistic aim in itself? The following creators share a passion for ornamental design that impels them to make it their main focus. In this feature, they explain what it is about ornament that they find so compelling.

Featuring:

Marian Bentjes / Linn Olofsdotter / Mike Perry / ContainerPLUS / Yehrin Tong / Leonor Morais / Vault49 / By Vault49

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue


Let there be light!

Half our lives were lived in darkness or candlelight until Thomas Edison invented the light-bulb 130 years ago. Now we can all enjoy round-the-clock activity, including extra time in which to be creative. Result? Lighting is no longer just a utilitarian boon, it can be turned into an art form in itself. See what these innovative theatre, concert and fashion-show designers, installation and holography artists, movie and motion-graphics directors and photographers have done with it.

Featuring:

Patrick Rochon / Stefan Mylleager / Robert Seidel / Jennifer Steinkamp / United Visual Artists

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue


Chairmen of the boards

Some art is made to be framed while some, like graffiti, is destined to have a very temporary existence. So why does the ephemeral act of making a skateboard look good – by drawing or painting on it or covering it with stickers – in the sure knowledge that your creation will eventually be degraded or even destroyed make such an appeal to certain artists? The following leading exponents of the genre attempt to explain the attraction.

Featuring:

Jim Phillips / Bob Kronbauer / Andy Mueller / Dan Funderburg / Marc Nardelli / Marc McKee / Max Vogel (Raza Uno) / Kimou Meyer (Zoo York) / Craig Metzger / Curated by We Are Plus

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue


Is Fez the future?

Award-winning Montreal studio Polytron’s latest video game Fez may just have opened the door to tomorrow for the whole industry. Will this mixture of 2D and 3D game-play, Escher-like optical illusion and environmental design become the next hot trend in gaming?

Featuring:

Jim Phillips / Bob Kronbauer / Andy Mueller / Dan Funderburg / Marc Nardelli / Marc McKee / Max Vogel (Raza Uno) / Kimou Meyer (Zoo York) / Craig Metzger / Curated by We Are Plus

IdN v16n4: Self Promotion Issue

IdN v16n4: Self Promotion Issue

Glassfin – Malaysia Coca-Cola Collectors Fair 2015 (1:45)

Glassfin – Malaysia Coca-Cola Collectors Fair 2015 (1:45)

Promo video for Malaysia 5th Annual Coca-Cola Collectors Fair, May 2015

IDRO51 – Flavio Melchiorre – Parallel Universes (1:28)

IDRO51 – Flavio Melchiorre – Parallel Universes (1:28)

A new artwork series created by IDRO51 inspired by the Quantum theory!

Steffen Knoell – Stuttgart, Germany

Steffen Knoell – Stuttgart, Germany

Most fascinating about Steffen Knoell’s works is that it can be seen even if only a very few elements are used. Otherwise it could end up as a very overwhelmed layout.

Latin American Design Festival — LADFEST 2016 – Lima, Peru

Latin American Design Festival — LADFEST 2016 – Lima, Peru

LADFEST 2016 consists of one day of workshops and two days of conferences celebrating graphic design and visual communication with the aim of inspiring, educating and promoting Latin American Design. LADFEST is the key to spreading graphic design and visual arts culture in the continent and supporting the design scene, creating a community space for over 700 professionals, students and enthusiasts while providing new ideas and promoting the highest standards for the field. It's the one and only Latin American Design festival held in Lima, Peru.

Kevin Alexander – Irreverence Festival Promo (0:45)

Kevin Alexander – Irreverence Festival Promo (0:45)

Promotional spot for Advanced Graphic Studio at Art Center College

MRfrukta – Typomania Festival 2013 (0:43)

MRfrukta – Typomania Festival 2013 (0:43)

Motion Titles for Typomania Festival (Moscow)

Threaded Magazine Ed.19 – The Cultural Capital Issue – Auckland, New Zealand

Threaded Magazine Ed.19 – The Cultural Capital Issue – Auckland, New Zealand

Threaded magazine is a publication that is all about people as designers and designers as people exploring who they are and what drives them to do their work.

Man Alive Creative – Tom Bejgrowicz – Lancaster, USA

Man Alive Creative – Tom Bejgrowicz – Lancaster, USA

"I believe strongly that designers have a responsibility to embrace a smart, sustainable, and responsible approach to our printed pieces. We must educate ourselves about these processes and then, in turn, educate our clients. This starts with economical and efficient use of materials in our designs."

Tony Zagoraios – International Motion Festival Promo (0:33)

Tony Zagoraios – International Motion Festival Promo (0:33)

Promo trailer for the 1st International Motion Festival in Cyprus

Francesca Pasini – (A)I tempi del Bepi (3:06)

Francesca Pasini – (A)I tempi del Bepi (3:06)

Video created for History Lab 3x3 Contest, 2013 (Italy)